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4 instalments of £2.25 with clearpay Learn more
WHAT IT IS
our normcore signature shampoo that gently cleanses all hair types.
WHO IT'S FOR
fine to medium hair types 1-2c.
WHY IT'S SPECIAL
it's called 'signature' for a reason...packed with a cocktail of vitamins + antioxidants, this lathering shampoo is great for hydration + results in clean, soft + shiny strands.
- coconut acid - provides excellent lathering and conditioning.
- works on all hair types - no matter what type of hair you have, our signature shampoo works its magic on anyone, resulting in refreshed, lustrous locks.
- suitable for chemical + colour treated hair - feel free to get all the brazilian + keratin treatments and colour you desire!
Colour Safe, Leaping Bunny Certified, No Gluten Contributors, Keratin Safe, Certified Vegan
- wet hair and massage from roots to ends.
- rinse and follow with normcore signature conditioner or soulfood nourishing mask. what's the hype around hair masks? check out our guide on the best hair mask for your needs to find out.
KEY INGREDIENTS
- COCONUT ACID: provides excellent lathering and conditioning.
- SEA BUCKTHORN: one of the most potent natural ingredients on the planet, this ""superfruit"" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
*this product does not contain any direct gluten contributing ingredients. if you have allergies or sensitivities, please consult your doctor.
FULL INGREDIENTS
water/eau/aqua, sodium cocoyl isethionate, cocamidopropylamine oxide, cocamidopropyl hydroxysultaine, glycol distearate, coconut acid, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, glycerin, sodium isethionate, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, hexylene glycol, citric acid, sodium chloride, polyquaternium-7, cocamidopropyl betaine, phenoxyethanol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene.
- Shampoo
- Amika
q: is this color safe?
a: yes, normcore signature shampoo is suitable for color treated hair.
q: is this safe for keratin, brazilian, or other chemically treated hair?
a: yes, normcore signature shampoo is suitable for chemically treated hair.
q: what is the amika signature scent?
a: an intoxicating blend of warm vanilla, spicy sweet clover, and fresh citrus.
normcore signature shampoo
a nourishing shampoo that's packed with vitamins + antioxidants for soft + shiny hair.
£20.00
Sold out
-
4 instalments of £2.25 with clearpay Learn more
enjoy the closer instant repair hair cream for free*
*automatically applied at checkout. whilst stocks last.
*automatically applied at checkout. whilst stocks last.
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WHAT IT IS
our normcore signature shampoo that gently cleanses all hair types.
WHO IT'S FOR
fine to medium hair types 1-2c.
WHY IT'S SPECIAL
it's called 'signature' for a reason...packed with a cocktail of vitamins + antioxidants, this lathering shampoo is great for hydration + results in clean, soft + shiny strands.
- coconut acid - provides excellent lathering and conditioning.
- works on all hair types - no matter what type of hair you have, our signature shampoo works its magic on anyone, resulting in refreshed, lustrous locks.
- suitable for chemical + colour treated hair - feel free to get all the brazilian + keratin treatments and colour you desire!
Colour Safe, Leaping Bunny Certified, No Gluten Contributors, Keratin Safe, Certified Vegan
- wet hair and massage from roots to ends.
- rinse and follow with normcore signature conditioner or soulfood nourishing mask. what's the hype around hair masks? check out our guide on the best hair mask for your needs to find out.
KEY INGREDIENTS
- COCONUT ACID: provides excellent lathering and conditioning.
- SEA BUCKTHORN: one of the most potent natural ingredients on the planet, this ""superfruit"" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
*this product does not contain any direct gluten contributing ingredients. if you have allergies or sensitivities, please consult your doctor.
FULL INGREDIENTS
water/eau/aqua, sodium cocoyl isethionate, cocamidopropylamine oxide, cocamidopropyl hydroxysultaine, glycol distearate, coconut acid, hippophae rhamnoides (sea buckthorn/argousier) fruit/seed oil, glycerin, sodium isethionate, peg-150 distearate, caprylyl glycol, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, hexylene glycol, citric acid, sodium chloride, polyquaternium-7, cocamidopropyl betaine, phenoxyethanol, fragrance/parfum, benzyl benzoate, hydroxycitronellal, limonene.
- Shampoo
- Amika
q: is this color safe?
a: yes, normcore signature shampoo is suitable for color treated hair.
q: is this safe for keratin, brazilian, or other chemically treated hair?
a: yes, normcore signature shampoo is suitable for chemically treated hair.
q: what is the amika signature scent?
a: an intoxicating blend of warm vanilla, spicy sweet clover, and fresh citrus.
Customer Reviews
Top Customer Reviews
where reviews refer to hair care products, results may vary from person to person. customer reviews are independent and do not represent the views of amika.
Favorite hair products!
Lightweight and leaves my hair feeling super soft and smelling AMAZING!
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Best shampoo
I have thin colored hair and this is the best shampoo I have ever used
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Shampoo
It's great !
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Works for my husband
Unfortunately this shampoo & conditioner weigh my hair down too much but it works well for my husband.
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usage
Love it so far
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AMAZING
Smells so good and my hair is so healthy after using this product. It also does not make my hair greasy and its just overall the best shampoo!
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Leaves hair smelling amazing
My hair is super soft and smells amazing
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Smooth and shiny hair
Buy the 500 mL refills - saves money and lasts longer!
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Amazing shampoo
I have been using Amika products for a few years and especially love their Normacare shampoo and condition. It is unlike any other shampoo/conditioner I have ever used!!! My hair is healthy, shiney and looks great. I highly recommend ALL Amika products!!! If
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Amazing
Love this product line. The smell.is heavenly
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